In its bid to advance the cause of indigenous peoples in the Philippines, the National Commision for Culture and the Arts (NCCA) tapped Movie and TV actor Piolo Pascual to be the official ambassador of Dayaw: Indigenous Peoples Festival 2011.
As this year's culture ambassador, Piolo Pascual promotes the richness of the cultural traditions as well as the rights of the diversed indigenous peoples in the Philippines.
"Ang bawat katutubong Pilipino, Yaman ng Bayan!
makiDayaw na!" --- Piolo Pascual